https://www.tamaraalbaitis.com/portfolio daily 0.75 2023-11-11 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523144416029-00Z4JUCEDB1QMS9U3JTT/FullSizeRender2.jpg Portfolio Guru Jagat - Business Card Design - 2018 (letterpress, debossing, gold-edging) https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523144416029-00Z4JUCEDB1QMS9U3JTT/FullSizeRender2.jpg Portfolio Guru Jagat - Business Card Design - 2018 (letterpress, debossing, gold-edging) https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523144132622-LC3923JH749FOJU60Q5T/FullSizeRender2.jpg Portfolio Guru Jagat - Business Card Design - 2018 (letterpress, debossing, gold-edging) https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523142081674-S9VB7CABHV3G9DXOOLCE/guruJAGAT_business_card_back.jpg Portfolio Guru Jagat - Business Card Design - 2018 (letterpress, debossing, gold-edging) https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403100841-BHXY8XIZH6E40DSDB6KI/BTcard.jpg Portfolio Bodhi Tree - Business Card Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403101372-O6EMGDTERVX5OQ8NZ2S9/BTcardsLetterhead.jpg Portfolio Bodhi Tree - Business Card and Stationary Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1478281409297-FOC2Z34KDLRT5LYJAFRG/editorialWrap+copy.jpg Portfolio - asdf company: Bodhi Tree role: Creative Director for Marketing and Photography Graphic Design, Marketing Strategy, Styling and Brand Development 2015-present   words words words - include the memes, pinterest templates, FB cover page and cinemagraph for the BeLeaf   VIEW WEBSITE https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403100843-W653JF0ID3SNO5ZJSVKE/BTboxConcept.jpg Portfolio Bodhi Tree - In-store Merchandise Box concept - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403101393-XHPL12PMMTOFG1O78161/BTeditorialPackagingConcept.jpg Portfolio Bodhi Tree - Editorial Design concept - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403102638-KIEOEAOULJK8EUF2XEP3/BTmerchBoxes2.jpg Portfolio Bodhi Tree - E-commerce Merchandise Box Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403103553-KHHCMGX4S53U6H22H7N3/BTmerchBoxes3.jpg Portfolio Bodhi Tree - E-commerce Merchandise Box Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403101700-FNEICXMSY09GBJLV38WV/BTexclusiveLineConcept.jpg Portfolio Bodhi Tree - Exclusive Candle/Incense Line Packaging Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403101787-80WMUDOC0WZLG1LMTUTH/BTfacebookmemes.jpg Portfolio Bodhi Tree - Digital Marketing Facebook Template - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403103602-RUY4OY0YKV4BJ20QDYT8/BTpinterestmemes.jpg Portfolio Bodhi Tree - Digital Marketing Pinterest Template - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403104011-GPZ0I1BE94PH2MACF3TJ/BTseedPaperexample.jpg Portfolio Bodhi Tree - Physical Thank-you piece for online orders; graphic design credit: Tania Sosa-Lanz - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403104565-77KHPMCB1CXW604AQ2CQ/BTtissueWhooli.jpg Portfolio Bodhi Tree - Exclusive Gift Wrap Design; graphic illustration credit: Chen Whooli - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523144878573-2NBDQG66Y2PFBKM39QDX/Screen+Shot+2017-10-04+at+8.58.02+AM+copy.png Portfolio Bloc Box Digital Organizing - Outdoor Advert. Concept - 2017-2018 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523144885411-WA7N2Z6MRHCB6CJCJJ1D/Screen+Shot+2017-10-04+at+9.08.04+AM+copy.png Portfolio Bloc Box Digital Organizing - Outdoor Advert. Concept - 2017-2018 https://www.tamaraalbaitis.com/skygate daily 0.75 2023-11-11 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1480981382320-GICJPO2K78SGWQILX1KT/image-asset.jpeg Skygate; a multi-media installation - Conceptual Sketch Objective: To visually describe the transition between older technologies - in this case how we used to store information in file cabinets - to today's modern more eco-friendly version of cloud storage. A live video stream of the sky will play within the cabinets in keeping the thematic tie between our modern advances and nature. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525316429773-Z93PR40H8F1HHDM377N3/hewlette_1.jpg Skygate; a multi-media installation - Skygate: a Multi-Media Art Installation My role: Lead Artist and Project Manager This is a new media artwork was privately commissioned by a multi-billion dollar international information technology corporation headquartered in Palo Alto, California in 2013; Budget: $90,000. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1480980216507-EC317TKDL0BPQ3XD5208/hewlette_1.jpg Skygate; a multi-media installation - Conceptual Sketch The goal was to visually describe the transition from older technologies - in this case, storing information in file cabinet - to today's modern, eco-friendly version of cloud storage. A live video stream of the sky, symbolizing freedom, reminds us of the present moment projects within the cabinets. Technology and nature are joined. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1480972704164-7CS2033F7MXKBIOCNF89/hewlette_1.jpg Skygate; a multi-media installation - Conceptual Sketch Objective: To visually describe the transition between older technologies - in this case how we used to store information in file cabinets - to today's modern more eco-friendly version of cloud storage. A live video stream of the sky will play within the cabinets keeping the thematic tie between our modern advances and nature. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481250115086-Y8JHMOZPYVAZUPNANEIA/hewletteSCREENshot.jpg Skygate; a multi-media installation - Conceptual Sketch The goal was to visually describe the transition from older technologies - in this case, storing information in an old-school file cabinet - to today's modern, eco-friendly version of cloud storage. A live video stream of the sky, symbolizing freedom, is also a part of the installation - swirling within the cabinets - metaphorically pointing to the intersection between technology and nature. Click on the image above to watch the 2-minute video. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1480980154354-L4EFLTH3137G087GLJ9R/hewlette_3.jpg Skygate; a multi-media installation - Process As the principal Artist, Producer and Project Manager for this piece, I managed over 20 designers, manufacturers, technologists, architects and lawyers under budget and just shy of my deadline: 10.5 months… I finished in 10. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1480911533496-VSCMKTMND94LK0F13UBV/hewletteFILLER1.jpg Skygate; a multi-media installation - Part One of Hewlett Packard Here is where more words will go that will describe what I did for this project. It will be me creating that crazy huge amazing project! Here is where more words will go that will describe what I did for this project. It will be me creating that crazy huge amazing project! Here is where more words will go that will describe what I did for this project. It will be me creating that crazy huge amazing project! https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1480979594787-QKHBPV53OYF2AZ1I5EV9/hewlette_5.jpg Skygate; a multi-media installation - Experimentation and Construction We explored various materials and construction methods to best contrast the seeming magic of modern technology with nature. Here, we cast a full-sized file cabinet in resin to capture the sky. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1480980693225-8SPVJ6KWP26PY027SBYX/hewlette_6.jpg Skygate; a multi-media installation - Final Project I am fascination about our modern conundrum between our technological lifestyles and the dichotomy that occurs with our natural selves. The video above displays images of the final piece. https://www.tamaraalbaitis.com/letgo daily 0.75 2023-11-11 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481230365872-UZBT1NUG8EPZEV3EA7NB/letGODanBusFRONT.jpg Let Go https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481230939138-ZORTOYD7TL4AFH7CI4OU/letGODanBusWHOLE.jpg Let Go https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481231756539-2ZG61O5PGRU1542SODRZ/letGODanBusWHOLE5.jpg Let Go https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481231000915-8D3CHA5LP47JJBTLVV4W/letGODanBusWHOLE2.jpg Let Go https://www.tamaraalbaitis.com/march daily 0.75 2023-11-11 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481848148282-V7ZK8XOCN8GTGHG9SRGE/spices.jpg MARCH https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481843071958-UHJTNKRQ40SK33WLI64W/MARCH2.jpg MARCH - Lifestyle and Styling Working with owner and Creative Director Sam Hamilton, I supported the development an iconic lifestyle brand image. I learned the value of traditional craftwork, the storytelling of antique items and how to seamlessly integrate fine art with everyday spaces. In everything physically and digitally produced, we paid special attention to the quality of materials, hand-feel and sustainability as well as a sincere reverence to historical tradition. Credit: Katie Newburn, photographer; Kelly Ishikawa, photographer; Alexandra Sklar, product development and visual creative collaborator, Sam Hamilton, my mentor and owner of MARCH. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481930837937-04YUQQ61ZXKQ43KUOX4U/dolcevita.jpg MARCH https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481930982788-3VAR5W9ZFTLB6EUP5PH0/clothes.jpg MARCH https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481930894935-RRGE4TUJEN7APGS8DB34/porkchop.jpg MARCH https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481930930130-V1XFJVPT33D1FBMKQ3AN/splatties.jpg MARCH https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481930872058-EFQRZHJVNGYUW7OJ95X4/lobbster.jpg MARCH - MARCH: Brand Collateral Elegantly simple, refined graphics, MARCH's clean, direct visual approach resonated deeply with my natural design inclinations. I incorporated these qualities when developing and designing brand collateral and marketing pieces. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481931648056-6PDD6O8GND9OI58332AC/gifters.jpg MARCH https://www.tamaraalbaitis.com/art-direction-design daily 0.75 2023-11-11 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525321233890-3IFNSRFT4MJYB13VQWE1/marchME.jpg NO Art Direction + Branding Work https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525318811653-L7HA2R0H7RYM9ZEBYMQT/letGoWebDesignScreen.jpg NO Art Direction + Branding Work - Let Go, Let Dan: Clarity and Compassion It was clear when working with Dan that for him, organizing was more than just rearranging and downsizing. It is everything. In his brand image he wanted to convey that he uses comfort, compassion and patience to shed light on the deeper connections we have with our things. We developed a web presence that feels personal, professional yet vivid and immersive. SEE IT LIVE https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481851019095-LV5GWOP80HP6KYUQYUHB/frontFOODIES10.jpg NO Art Direction + Branding Work https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525318987893-UE2IJ7RVITNBO3RHTAQS/UI_letGO3.jpg NO Art Direction + Branding Work - Let Go, Let Dan: Logo + Business Card https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525318896177-RKZ4U81C8BRA7DQA52AC/LETGObranding.jpg NO Art Direction + Branding Work https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1484830705930-BQGZIF00DQ2F8QAVXG31/letGoWebDesignScreen.jpg NO Art Direction + Branding Work - Clarity and Compassion It was clear when working with Dan that for him, organizing was more than just rearranging and downsizing. It is everything. In his brand image he wanted to convey that he uses comfort, compassion and patience to shed light on the deeper connections we have with our things. We developed a brand image that feels personal, professional yet vivid and immersive. SEE IT LIVE https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525319716717-NY70B4UNZI6OFUYWRO6A/LAIBposter.jpg NO Art Direction + Branding Work - BaBite Restaurant: Art Direction, Photo Styling and UI Consulting After years of designing work for Mica Talmor and Robert Gott's catering company, I was asked to help them invent Ba-Bite, their (new at the time) Middle Eastern restaurant in Oakland. I designed and produced most of their branding collateral, directed and styled the principle brand photo shoot, along with helping to put it all together within a SquareSpace site. SEE IT LIVE. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525320492590-HNV2V8X4AKQGG7J75H7U/BABITE_branding.jpg NO Art Direction + Branding Work https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525320755674-ARDKQXOYXKLMKJTC3QYT/BABITEfloorMat.jpg NO Art Direction + Branding Work - BaBite Restaurant: Photo Styling https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525320995901-0AK77NHEU02JAGQZG9U2/BABITEcouscous1.jpg NO Art Direction + Branding Work https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481912753682-LVCGSDEO4J55UTRMRDUZ/liabPOSTER.jpg NO Art Direction + Branding Work Promotional Poster for installation artist Wolfgang Laib. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525320769243-H9893JHFN7QDV1RPN960/BABITEprepare1.jpg NO Art Direction + Branding Work https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525320771248-Y5THQRYDE6E6847HDAK5/BABITEmica1.jpg NO Art Direction + Branding Work https://www.tamaraalbaitis.com/babite daily 0.75 2023-11-11 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1482519654907-156LSIMZDFX451C9X28K/frontFOODIES10.jpg Ba-Bite https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1482870922242-HVCGMS8VZ301ZWW6D73K/BabaiteSQUARE.jpg Ba-Bite - Front-End Web Design and Branding Design Visit Website. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1482864901917-FF62Z4AKETPU3LOI51H0/baBITEfoodies1.jpg Ba-Bite - Creative Photo Direction and Styling Produced and Styled the company's primary branding photoshoot, along with all post-editing and file formatting. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1482864908230-L3HVEGMYX296LZYE19AW/baBITEfoodies2.jpg Ba-Bite https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1482869925157-WNP5ARPBMU9LZK1Z0JBX/mica.jpg Ba-Bite Owner/Chef Mica Talmor-Gott. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1482872771880-0682NOQJ600P0L9SLZEI/BaBiteLogoNEWNEW.jpg Ba-Bite - In-House and Digital Marketing Materials https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1482523923701-H6EYQEXK9683437ZOAZ2/BABITE_menu.jpg Ba-Bite https://www.tamaraalbaitis.com/flying-nest daily 0.75 2023-11-11 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481932542531-2WJYSS5E70IFCWBJCEFZ/1+copy.jpg Flying Nest https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481923806989-OIXNV3431R0P5P2G9VH5/15304204_1813850328896577_5227181476728285664_o.jpg Flying Nest https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481912995513-B2FQRVBQTDGQQCHTFJSH/1.jpg Flying Nest https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481920373808-4O0WBO7QTAFSMUA8F4WL/computer.jpg Flying Nest Visit Website. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481922774653-UMQVKPXTGX7866VFX98X/logo.jpg Flying Nest https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481922546518-69W41XHQ2EOQDQ62IJNM/jumping-BusinessCard.jpg Flying Nest Thick, black-edged business cards pay attention to both sides; letterpress type and a de-bossed logo symbol. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481919759938-UDDB0TUOYKQHN7X7IVA7/logoIDEAS.jpg Flying Nest Logo concepts created for approval by client. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1481923591197-K39161YPJ62D8BCBIASC/space.jpg Flying Nest https://www.tamaraalbaitis.com/guru-jagat-rama-yoga-institute daily 0.75 2023-11-11 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525358425681-2L5WB20PI8LM3Y1JV49O/jugs.jpg RA MA Yoga Institute https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525325239923-DNR1SQY44I8V0JM8GD65/analyticsRESEARCH.jpg RA MA Yoga Institute - Research PLEASE NOTE: Due to the proprietary nature of the actual design files, all images are representations of the work performed and do not demonstrate the final look of the new site. Please contact Tamara directly for more information. The launch is scheduled for fall 2018. To start, I spent a lot of time with key stakeholders, interviewing them on their vision, combing through Google Analytics, heatmaps, interviewing users, staff and customer service representatives, it’s become clear who our ideal client is and what problems they are having on their current site… giving us a starting point for designs. From there, I tackled the Information Architecture (below) portion of UX. The IA combined with our backend needs presented a challenge because of the complexity of their membership programs, subscriptions, physical products financial business structure of all three companies. This tech deck is the most extensive I’ve worked with yet. Keeping copious, detailed notes in a shared area online (Google Drive, AirTable and Asana), has been key to keeping information organized and has allowed team members to work on pieces no matter where they are in the world - and they travel a lot! https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525327079656-6X6311GW9OFIYGA3DQVL/informationARCHITECTURE.jpg RA MA Yoga Institute - Low + High Fidelity Mock-ups From there - using Balsamiq, Photoshop and InvisionApp - I produced wireframes, low and high fidelity mock-ups. Remember: due to contractual obligations, I’m unable to show clear, explanatory images until the company publicly launches. What you see here is a sampling of actual work but no where near the entirety of it. Please contact Tamara for more details. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525385037729-EJQP0XES7KE0JM0DJ894/process.jpg RA MA Yoga Institute - Technical Integrations PLEASE NOTE: Due to the proprietary nature of the actual design files, all images are representations of the work performed and do not demonstrate the final look of the new site. Please contact Tamara directly for more information. The launch is scheduled for fall 2018. Tech: Magento 2 platform, with BrightCove video integration, Mind/Body accounts for the physical studios, Klayvio for email marketing and many Magento plugins to satisfy advanced reporting, page building flexibility, blog needs. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525385309399-W4D6JV1DOKW0SKMLGLAI/gj11.jpg RA MA Yoga Institute https://www.tamaraalbaitis.com/uxui daily 0.75 2023-11-11 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525361775838-Q9OPN4UMYCCU3C236GYM/research.jpg UX + UI Design https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525361305840-13L8HEY7PCEZY0ODN5BU/cloud9SITE.jpg UX + UI Design - Cloud 9 Fresh: Copywriting + UX/UI consulting BRIEF: Cloud 9 Fresh is a pioneer in the clean food and technology space consulting and operational management services. They came to me to craft a brand voice and to consult on the UX/UI direction. PROCESS: The copywriting needed to reflect an approachable, reliable and experienced team. We started off a little too cheeky at first - taking metaphor a little too far - but through iterations came to a fresh brand voice that feels conversational and professional. I also consulted with the UX/UI re-design of their site where I created a visual guide for the developer (below), laying out the flow and giving clear UI changes to improve user comprehension. The challenge here was to prioritize content correctly, which was solved by user interviews and analyzing industry user flows. SEE IT LIVE. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525366300313-5XPORPRSG1HQLTIWOPXL/cloud9_mockups1.jpg UX + UI Design https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525365944470-8YM44VBW7Q9Q9V2Q68DJ/seedSALT.jpg UX + UI Design - Seed + Salt: UX/UI Design + Creative Strategy BRIEF: Transitioning between business models, Mo Clancy’s Seed + Salt restaurant was expanding it’s reach from the locals in San Francisco to the global stage. The brief was to create a design that feels modern, has an e-commerce component and keeps the world informed on upcoming developments, including an Instagram module which functions in real-time. PROCESS: I chose to use a parallax effect to give the site a dimensional feel. Simple sans serif fonts and enticing brand photography. A challenge I came across was troubleshooting technical issues with the parallax effect. Through research, trial-n-error, as well as a clear communicative solution-focused dialogue with my developer we got the effect working better and opted for mobile to stack for simplicity’s sake. SEE IT LIVE. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525368729844-WRRDXH7EQ48I2JWDRM7Y/S%2BS_designINSTRUCTIONS00.jpg UX + UI Design https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525434319421-KK3UFO3U95ZGMDKVMX4X/johnwineland.jpg UX + UI Design - John Wineland: UX/UI Consulting + Google Analytics BRIEF: John came to me to make adjustments to his SquareSpace site in order to improve conversion. Through a thorough comb-through from a User Experience and User Interface stance, I identified many tweaks that could be made, while also set in place a SEO plan moving forward. Looking at our goals in Google Analytics, we saw an overall: - 24% increase in traffic - 12.8% increase in session durations - 10.4% decrease in bounce rate We installed Privy (email capture software), and gathered twice the amount of emails from rather just the use of a static ‘Newsletter Sign-up’ module on the site. https://www.tamaraalbaitis.com/blog daily 0.75 2023-11-08 https://www.tamaraalbaitis.com/blog/8-traits-of-a-high-performer monthly 0.5 2023-11-08 https://www.tamaraalbaitis.com/blog/2018/5/28/listening-stephen-gates-crazy-ones-podcast monthly 0.5 2018-06-07 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1527541069913-ELQAZMUC82XIDF4AF5IY/Screen+Shot+2018-05-28+at+4.57.04+PM.png BLOG - Listening: Stephen Gate's Crazy One's Podcast https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1527541125270-9AV3LJT0A3732SKDQAX4/Screen+Shot+2018-05-28+at+4.58.16+PM.png BLOG - Listening: Stephen Gate's Crazy One's Podcast https://www.tamaraalbaitis.com/blog/2018/5/28/waterfall-or-agile-how-should-my-team-proceed monthly 0.5 2018-05-28 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1527538987441-KMESBFV7ZL8O7SNDV8TR/waterfall.jpg BLOG - Agile is all the rage these days, but is it always the right choice? https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1527538850077-YTOATO12YV5UJ9O9M01T/agile-blog-1-300x274.png BLOG - Agile is all the rage these days, but is it always the right choice? https://www.tamaraalbaitis.com/blog/2018/5/28/yes-theres-a-difference-between-a-ux-researcher-and-a-ux-designer monthly 0.5 2018-06-07 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1527537234295-OWVTAOFALZ5TIBRPPFLF/Screen+Shot+2018-05-28+at+3.50.06+PM.png BLOG - Yes, there's a difference between a UX Researcher and a UX Designer https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1527537350333-GVYRIK9PAWJMSW0OPV7R/Screen+Shot+2018-05-28+at+3.53.20+PM.png BLOG - Yes, there's a difference between a UX Researcher and a UX Designer https://www.tamaraalbaitis.com/blog/2018/5/21/reading-today-and-thoughts-just-enough-research-by-erika-hall monthly 0.5 2018-05-28 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1526923793935-YFAG6Y6ISUAPRZOFOJ49/Erika_Hall_Just_Enough_Research.png BLOG - Reading: Just Enough Research by Erika Hall https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1526923916917-6RHPHHXMVNAWSI9AWC4Y/Erika_Hall.png BLOG - Reading: Just Enough Research by Erika Hall Erika Hall, co-founder of Mule Design Studio https://www.tamaraalbaitis.com/blog/2017/6/8/usability-testing-the-most-important-thing-you-can-do-for-your-company monthly 0.5 2018-06-09 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1528507501482-2Q0UQT5U72RW2KCAZYWK/usability2.jpg BLOG - Usability Testing: the most important thing you can do for your company. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1528507624298-44JRGA1J4CUDRYO79BC3/usability1.jpg BLOG - Usability Testing: the most important thing you can do for your company. https://www.tamaraalbaitis.com/blog/tag/design+skills monthly 0.5 https://www.tamaraalbaitis.com/blog/tag/user+research monthly 0.5 https://www.tamaraalbaitis.com/blog/tag/erika+hall monthly 0.5 https://www.tamaraalbaitis.com/blog/tag/design+research monthly 0.5 https://www.tamaraalbaitis.com/vitus-magazine-henson daily 0.75 2025-05-12 https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1478878764511-X003O09P2JGA32D53XSO/Scene-12-cover.jpg Vitus Magazine https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1478878729961-C9RTSR8EXSNDBUH18SPF/Scene-12-cover.jpg Vitus Magazine This is the image caption — use this space to describe the image above https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1478883471083-A0SA5TKBYL6K9SLQXT3S/Scene-7-credits.jpg Vitus Magazine https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1478885865144-ADNCSOPLJIWXSVKS8EU3/Scene-4-toc.jpg Vitus Magazine https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1478878728348-EJB6I4ONP5N39W95MXTR/Scene-5-creativity.jpg Vitus Magazine https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1478878730049-FLX9OP596W4XL5Q7797Q/Scene-9-universe.jpg Vitus Magazine This is the image caption — use this space to describe the image above https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1478878728219-GGKAY2NV9AH0IR0MRZ0Y/Scene-7-2-last-invasion.jpg Vitus Magazine https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1478883182991-ZEY00LO581FZCQ3VSKL9/Close-Up-5.jpg Vitus Magazine https://www.tamaraalbaitis.com/chotto-motto-henson daily 0.75 2025-05-12 https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1471221050932-VHV25KALQ3PF8KDU2APU/ramen-branding-menu-food.jpg Chotto Motto https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1472511970080-V8YQAJCLZD2GY4MUKBA7/chotto-motto-intro.jpg Chotto Motto This is the image caption — use this space to describe the image above https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1478190522444-3V6UY0DHMHMQT7JO7G10/chotto-motto-logo.png Chotto Motto https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1472511967340-07HN370TFWBKWZRUKI38/chotto-motto-cards.jpg Chotto Motto This is the image caption — use this space to describe the image above https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1478188112685-PBZTIF4QNO35GIS9OF8U/chotto-motto-mobile.jpg Chotto Motto https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1472511965521-ZUGMA0SBDY59ELE30IPL/chotto-motto-dekstop-home.jpg Chotto Motto Home page design https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1478120610985-8K84JF2Z5CU6H98N3FCF/chotto-motto-laptop-chef.jpg Chotto Motto Laptop view of the Chef page design https://www.tamaraalbaitis.com/workwork daily 0.75 2023-10-31 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/a454ca71-f441-4f15-b89d-678544b20355/Screen+Shot+2022-05-29+at+1.43.19+PM.png WORK - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523136811211-4WRIIO2IS12MQ740PT8G/cloud_nine_fresh.jpg WORK 2017-2018 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1474047445817-D7LTNHW2UBVVLIBLZZDX/Odyssey+Works WORK 2012 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1474046028307-16DGUZ4G509UJ6P6AUFR/Intersection+for+the+Arts+San+Francisco WORK 2007, 2008, 2010 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1474046793825-C6UTLEBIZBCJDNKBDNP0/Rachel+Roberts+Accountant+Oakland WORK 2015 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1474044318284-1ZX4NYWDZ9I45MP6UUD2/Fleishhacker+Foundation WORK 2011 - 2013 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/f061dea6-8e82-450e-aacf-4308c89897c2/Screen+Shot+2022-05-29+at+1.11.00+PM.png WORK - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1474046481802-BLPYFL1MXBPUFVK7IY09/arTransponder+Gallery+Berlin WORK 2005 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1474045798669-GUXR7Z81LR0LP2ZQ17RG/Babite+Restaurant+Oakland WORK 2014 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523137007030-XFT1CKFB8C8FXCOHMNYS/seed%2Bsalt.jpg WORK 2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1474045865686-RGQOE6E1NZW087KX59HY/Flying+Nest+Arts+Movement+Studio WORK 2016 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1474047343262-7AYHB3UMOT8H10AHHRY8/Maker+Faire WORK 2007 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1474045735948-LEQD7GTY9L3K599DRVT2/Istanbul+Biennial WORK 2005 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/13988030-c646-4375-8bf5-fa22b08d6981/Screen+Shot+2022-05-29+at+1.08.55+PM.png WORK - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1474047282796-RIQFVKA1UHJX4325IDLP/Johansson+Projects WORK 2013 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523138790360-G261LCAX1SBR27Q9QC6G/saffron_public_relations.jpg WORK 2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1473631246559-UY6QU6VKCT9H1LMWFNPN/hp.jpg WORK 2014 - 2015 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1473632759401-OPHAQ1IWAEI17N6JPL4Z/Recology+Artist+Residency WORK 2012 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1474046640024-B5JMU2KD3S6ZP9D2U62U/Vermont+Studio+Center WORK 2008 https://www.tamaraalbaitis.com/tamara-albaitis-macdonald-portfolio daily 1.0 2024-08-30 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/6df2f0bc-36b8-4ef9-b2f4-fdfeaeefb0c9/NewHeadshot.jpg Tamara (Albaitis) Macdonald portfolio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1491854366465-VTWA8LTRTB9TC56CZ9W0/sketching-startup-website-ideas-on-paper-picjumbo-com.jpg Tamara (Albaitis) Macdonald portfolio https://www.tamaraalbaitis.com/graphic-design-by-creative-consultant-tamara-albaitis daily 0.75 2023-11-11 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523144416029-00Z4JUCEDB1QMS9U3JTT/FullSizeRender2.jpg Creative Process Guru Jagat - Business Card Design - 2018 (letterpress, debossing, gold-edging) https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523142081674-S9VB7CABHV3G9DXOOLCE/guruJAGAT_business_card_back.jpg Creative Process Guru Jagat - Business Card Design - 2018 (letterpress, debossing, gold-edging) https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403100841-BHXY8XIZH6E40DSDB6KI/BTcard.jpg Creative Process Bodhi Tree - Business Card Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403101372-O6EMGDTERVX5OQ8NZ2S9/BTcardsLetterhead.jpg Creative Process Bodhi Tree - Business Card and Stationary Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403100843-W653JF0ID3SNO5ZJSVKE/BTboxConcept.jpg Creative Process Bodhi Tree - In-store Merchandise Box concept - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403101393-XHPL12PMMTOFG1O78161/BTeditorialPackagingConcept.jpg Creative Process Bodhi Tree - Editorial Design concept - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403102638-KIEOEAOULJK8EUF2XEP3/BTmerchBoxes2.jpg Creative Process Bodhi Tree - E-commerce Merchandise Box Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403103553-KHHCMGX4S53U6H22H7N3/BTmerchBoxes3.jpg Creative Process Bodhi Tree - E-commerce Merchandise Box Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403101700-FNEICXMSY09GBJLV38WV/BTexclusiveLineConcept.jpg Creative Process Bodhi Tree - Exclusive Candle/Incense Line Packaging Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403101787-80WMUDOC0WZLG1LMTUTH/BTfacebookmemes.jpg Creative Process Bodhi Tree - Digital Marketing Facebook Template - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403103602-RUY4OY0YKV4BJ20QDYT8/BTpinterestmemes.jpg Creative Process Bodhi Tree - Digital Marketing Pinterest Template - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403104011-GPZ0I1BE94PH2MACF3TJ/BTseedPaperexample.jpg Creative Process Bodhi Tree - Physical Thank-you piece for online orders; graphic design credit: Tania Sosa-Lanz - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403104565-77KHPMCB1CXW604AQ2CQ/BTtissueWhooli.jpg Creative Process Bodhi Tree - Exclusive Gift Wrap Design; graphic illustration credit: Chen Whooli - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523144878573-2NBDQG66Y2PFBKM39QDX/Screen+Shot+2017-10-04+at+8.58.02+AM+copy.png Creative Process Bloc Box Digital Organizing - Outdoor Advert. Concept - 2017-2018 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523144885411-WA7N2Z6MRHCB6CJCJJ1D/Screen+Shot+2017-10-04+at+9.08.04+AM+copy.png Creative Process Bloc Box Digital Organizing - Outdoor Advert. Concept - 2017-2018 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523147583518-7MTVD6KNGY19TX0BW6MZ/ramaWIREFRAMES.jpg Creative Process - RA MA Wireframes Due to proprietary agreement, I'm not able to show (clearly seen) wireframes until Launch 3.0 in Fall 2018. Created in Balsamiq. And as always, I create all web-based experiences with mobile-first as top priority. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523146667966-9SI3TC4LXTK7DPYLK48M/informationARCHITECTURE.jpg Creative Process - RA MA Information Architecture Due to proprietary agreement, I'm not able to show any (clearly seen) branded visuals of information until Launch 3.0 in Fall 2018. Created in Google Drive. I've noticed with most clients that organizing their information in a meaningful and clear way is one of the most challenging parts to a re-Launch. Through a discovery process, I've honed in on ways to get to the heart of how things should be laid out, all the while utilizing the best use of vernacular. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523147420391-P1Q0MAJQV1W64IBEOM6I/sketchMOCKUP.jpg Creative Process - BlocBox Sketch Mock-up Still in development - Online Organization Application similar to DropBox - used Sketch. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523147702875-SMPE9782LKXIUMRIGWRR/analyticsRESEARCH.jpg Creative Process - GA Conversion Consulting After an assessment of Google Analytics analytics and subsequent design recommendations, a current client is seeing a 12% increase in traffic, 8% better conversions and a 18% retention rate. This is the biggest area of focus. If it ain't converting, it's not working no matter how beautiful or 'on-brand' the interaction is. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523151548542-9NXA9OIG0N7IMTKJLASG/fonts.jpg Creative Process - Font Analysis and Pairing I geek out on fonts. I love them. So much. Here I pulled a collection of favorites and dissected them for a client to whom I was doing some branding work for. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523153530884-70YOPXDKX1TS80D32ZB1/bodhiTREEdesigns1.jpg Creative Process - Bodhi Tree Site Designs These are the first variations of Bodhi Tree's hi-fidelity mock-ups. This is a multi-verse site with many different divisions - please see: bodhitree.com - for the full experience. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523153830830-IUMA8VDM2F4W6UN4KNYG/kevin-364843-unsplash.jpg Creative Process - Code Classes In order to keep expanding my knowledge, I'm currently 40% through (as of spring 2018) a rigorous Design and Frontend Fundamentals course through Bloc. Mastering HTML5, CSS3, JavaScript, Git (and GitHub), Slack, DOM Scriptingand iQuery. Although I am not - nor will ever be - a coder, it's important I understand the foundations of the digital world in order to be a better liasiam with developer and key stakeholders. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492826745966-KUPVVLXCF6RBS5GI8KUM/LETGObranding.jpg Creative Process Let Go Let Dan Organizing - Branding, Printed Logo - 2014 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492828275342-5NHX8JSQRB0G8HALGLYU/MARTHAstationaryLogo.jpg Creative Process Logo and Stationary Concept for a local PR consultant. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492987130894-7UNJG4REQ3Y2U17KLVLW/MARCHgiftcard.jpg Creative Process MARCH San Francisco - Gift Card Design - 2011-2015 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492986911583-C1V8UNKKJAM6T6GM1WQU/MARCHtavorminacard.jpg Creative Process MARCH San Francisco - Physical Art Show Announcement - 2011-2015 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492824233506-HMFHZU1CRO4V6RE6JFXX/marchSALT.jpg Creative Process MARCH San Francisco - Summer Pantry E-mailer Design for MailChimp - 2011-2015 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523144732431-LLRHREL64L38O91REGIX/saffron_public_relations.jpg Creative Process Saffron Public Relations Logo Design - 2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492984990562-DX673NROTI5PRG7WCXCJ/BABITE_branding.jpg Creative Process Branded Packaging and Business Card - Ba-Bite Restaurant Oakland, CA - 2014 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492977998387-F3GXYTW5NAREM0GXBKTJ/BABITEfloorMat.jpg Creative Process Floor Mat and Window Decal - Ba-Bite Restaurant Oakland, CA - 2014 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492978424638-JY9YMN3GHAW44OS582PL/BABITE_stickerLogo1.jpg Creative Process Logo Development and sticker design - Ba-Bite Restaurant Oakland, CA - 2014 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492987428536-TW13SOKF20M8O97MQFYR/FLYbusinessCards1.jpg Creative Process Business Cards - Flying Nest Movement Studio - 2015 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492825950773-1R0H90I7CZSO9QHP1JKF/FLYlogo.jpg Creative Process Logo creation - Flying Nest Movement Studio - 2015 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492824223922-0QP2MCPPMB2FPNXK6IUG/TRANSPONDERmag1.jpg Creative Process arTransponder Gallery Editorial Layout - 2005 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492824224631-4OFMQIFNYWOAT06LWRUC/TRANSPONDERmag2.jpg Creative Process arTransponder Gallery Editoral Layout - 2005 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492824226375-K0FAIIDDRGFFBXTXBP7W/TRANSPONDERmag3.jpg Creative Process arTransponder Gallery Editoral Layout - 2005 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492976749851-W790Z74J0MFUPUBCA5U2/LAIBposter.jpg Creative Process Wolfgang Laib promotional poster - School of the Art Institute of Chicago | 2005 https://www.tamaraalbaitis.com/printed-branding-materials daily 0.75 2023-11-11 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523144416029-00Z4JUCEDB1QMS9U3JTT/FullSizeRender2.jpg Art Direction Guru Jagat - Business Card Design - 2018 (letterpress, debossing, gold-edging) https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523142081674-S9VB7CABHV3G9DXOOLCE/guruJAGAT_business_card_back.jpg Art Direction Guru Jagat - Business Card Design - 2018 (letterpress, debossing, gold-edging) https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403100841-BHXY8XIZH6E40DSDB6KI/BTcard.jpg Art Direction Bodhi Tree - Business Card Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403101372-O6EMGDTERVX5OQ8NZ2S9/BTcardsLetterhead.jpg Art Direction Bodhi Tree - Business Card and Stationary Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403100843-W653JF0ID3SNO5ZJSVKE/BTboxConcept.jpg Art Direction Bodhi Tree - In-store Merchandise Box concept - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403101393-XHPL12PMMTOFG1O78161/BTeditorialPackagingConcept.jpg Art Direction Bodhi Tree - Editorial Design concept - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403102638-KIEOEAOULJK8EUF2XEP3/BTmerchBoxes2.jpg Art Direction Bodhi Tree - E-commerce Merchandise Box Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403103553-KHHCMGX4S53U6H22H7N3/BTmerchBoxes3.jpg Art Direction Bodhi Tree - E-commerce Merchandise Box Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403101700-FNEICXMSY09GBJLV38WV/BTexclusiveLineConcept.jpg Art Direction Bodhi Tree - Exclusive Candle/Incense Line Packaging Design - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403101787-80WMUDOC0WZLG1LMTUTH/BTfacebookmemes.jpg Art Direction Bodhi Tree - Digital Marketing Facebook Template - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403103602-RUY4OY0YKV4BJ20QDYT8/BTpinterestmemes.jpg Art Direction Bodhi Tree - Digital Marketing Pinterest Template - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403104011-GPZ0I1BE94PH2MACF3TJ/BTseedPaperexample.jpg Art Direction Bodhi Tree - Physical Thank-you piece for online orders; graphic design credit: Tania Sosa-Lanz - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1493403104565-77KHPMCB1CXW604AQ2CQ/BTtissueWhooli.jpg Art Direction Bodhi Tree - Exclusive Gift Wrap Design; graphic illustration credit: Chen Whooli - 2015-2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523144878573-2NBDQG66Y2PFBKM39QDX/Screen+Shot+2017-10-04+at+8.58.02+AM+copy.png Art Direction Bloc Box Digital Organizing - Outdoor Advert. Concept - 2017-2018 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523144885411-WA7N2Z6MRHCB6CJCJJ1D/Screen+Shot+2017-10-04+at+9.08.04+AM+copy.png Art Direction Bloc Box Digital Organizing - Outdoor Advert. Concept - 2017-2018 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492826745966-KUPVVLXCF6RBS5GI8KUM/LETGObranding.jpg Art Direction Let Go Let Dan Organizing - Branding, Printed Logo - 2014 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492828275342-5NHX8JSQRB0G8HALGLYU/MARTHAstationaryLogo.jpg Art Direction Logo and Stationary Concept for a local PR consultant. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492987130894-7UNJG4REQ3Y2U17KLVLW/MARCHgiftcard.jpg Art Direction MARCH San Francisco - Gift Card Design - 2011-2015 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492986911583-C1V8UNKKJAM6T6GM1WQU/MARCHtavorminacard.jpg Art Direction MARCH San Francisco - Physical Art Show Announcement - 2011-2015 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492824233506-HMFHZU1CRO4V6RE6JFXX/marchSALT.jpg Art Direction MARCH San Francisco - Summer Pantry E-mailer Design for MailChimp - 2011-2015 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1523144732431-LLRHREL64L38O91REGIX/saffron_public_relations.jpg Art Direction Saffron Public Relations Logo Design - 2017 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492984990562-DX673NROTI5PRG7WCXCJ/BABITE_branding.jpg Art Direction Branded Packaging and Business Card - Ba-Bite Restaurant Oakland, CA - 2014 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492977998387-F3GXYTW5NAREM0GXBKTJ/BABITEfloorMat.jpg Art Direction Floor Mat and Window Decal - Ba-Bite Restaurant Oakland, CA - 2014 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492978424638-JY9YMN3GHAW44OS582PL/BABITE_stickerLogo1.jpg Art Direction Logo Development and sticker design - Ba-Bite Restaurant Oakland, CA - 2014 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492987428536-TW13SOKF20M8O97MQFYR/FLYbusinessCards1.jpg Art Direction Business Cards - Flying Nest Movement Studio - 2015 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492825950773-1R0H90I7CZSO9QHP1JKF/FLYlogo.jpg Art Direction Logo creation - Flying Nest Movement Studio - 2015 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492824223922-0QP2MCPPMB2FPNXK6IUG/TRANSPONDERmag1.jpg Art Direction arTransponder Gallery Editorial Layout - 2005 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492824224631-4OFMQIFNYWOAT06LWRUC/TRANSPONDERmag2.jpg Art Direction arTransponder Gallery Editoral Layout - 2005 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492824226375-K0FAIIDDRGFFBXTXBP7W/TRANSPONDERmag3.jpg Art Direction arTransponder Gallery Editoral Layout - 2005 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492976749851-W790Z74J0MFUPUBCA5U2/LAIBposter.jpg Art Direction Wolfgang Laib promotional poster - School of the Art Institute of Chicago | 2005 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525703258960-6SQR2ATS79KXO8QXSFOB/BABITEmica1+copy.jpg Art Direction https://www.tamaraalbaitis.com/testtesttest daily 0.75 2023-11-11 https://www.tamaraalbaitis.com/user-research-cards-developed-by-tamara-albaitis daily 0.75 2023-11-11 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1528692858233-49AMWCIKU74CLQS08N2U/learn.jpg User Research Cards developed by Tamara Albaitis https://www.tamaraalbaitis.com/contact daily 0.75 2023-11-11 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1491854488391-PEPR06YLK6V2EGFYJJ9C/tamaraalbaitis2017 Copy of CONTACT https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1491854366465-VTWA8LTRTB9TC56CZ9W0/sketching-startup-website-ideas-on-paper-picjumbo-com.jpg Copy of CONTACT https://www.tamaraalbaitis.com/vanguard-genai-crew-assist daily 0.75 2023-11-16 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/fa4caa49-5020-4344-83b4-c3c0769ababa/Screenshot+2023-11-12+at+10.25.26+AM.png Vanguard - ChatGPT product Crew Assist - Tamara Macdonald - UX Leader - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/b6b7817a-3e60-483f-8819-d29412773f3f/Screenshot+2023-11-09+at+8.47.56+AM.png Vanguard - ChatGPT product Crew Assist - Tamara Macdonald - UX Leader https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/5a53dcf7-dfac-4a9f-bc65-34372893f571/Screenshot+2023-11-09+at+8.12.12+AM.png Vanguard - ChatGPT product Crew Assist - Tamara Macdonald - UX Leader https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/361e8a3e-5142-4463-a23b-033dd32fc566/Screenshot+2023-11-10+at+9.01.31+AM.png Vanguard - ChatGPT product Crew Assist - Tamara Macdonald - UX Leader - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.tamaraalbaitis.com/vanguard-reimagine-onboarding daily 0.75 2023-12-06 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/f1031cbd-7a7c-49a2-9e70-f4109e271002/IMG_1780.jpg Vanguard - Reimagine Onboarding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/87e9f0cc-46bb-4a1c-8cd1-b3360420adfd/Screenshot+2023-11-09+at+12.20.30+PM.png Vanguard - Reimagine Onboarding https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/aa11c83a-80cc-459c-844c-e44dbc7f4b82/Screenshot+2023-12-06+at+11.22.17%E2%80%AFAM.png Vanguard - Reimagine Onboarding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/a19fda50-e76d-41d4-b86c-73aeb583a6f6/IMG_0149.jpg Vanguard - Reimagine Onboarding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.tamaraalbaitis.com/digital-first-omnichannel-ux-strategy daily 0.75 2023-12-07 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/b3055b50-f59f-41b1-a456-6c1c41f07c28/IMG_1254.JPG Vanguard - Digital-first Omnichannel Strategy https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/5e23c1b2-302a-4b03-a8d2-0b2e8b66084d/Screenshot+2023-11-13+at+2.51.33+PM.png Vanguard - Digital-first Omnichannel Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/03370944-b4a4-4d0e-b454-227bd4a1d99b/Screenshot+2023-11-13+at+3.16.33+PM.png Vanguard - Digital-first Omnichannel Strategy https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/a80fb4dc-4472-4c24-83d5-4d3cdb508978/Screenshot+2023-11-13+at+1.48.36+PM.png Vanguard - Digital-first Omnichannel Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.tamaraalbaitis.com/rama-design-business-director-tamara-macdonald-albaitis-portfolio daily 0.75 2023-11-16 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/449645c9-2661-42af-a803-44060321cc89/Screenshot+2023-11-11+at+5.48.50+PM.png RAMA - Design and Business Director - Tamara Macdonald (Albaitis) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/c173ccbb-9760-410f-b318-60738d2b4e81/Screenshot+2023-11-11+at+6.25.53+PM.png RAMA - Design and Business Director - Tamara Macdonald (Albaitis) https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1524695420532-RVQR4VE7VLMZSK39M0X7/gurujagat_rama1.png RAMA - Design and Business Director - Tamara Macdonald (Albaitis) https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/df5d6165-3069-4763-8e1e-c30c093ccc8c/Screenshot+2023-11-11+at+6.28.29+PM.jpg RAMA - Design and Business Director - Tamara Macdonald (Albaitis) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.tamaraalbaitis.com/concertai daily 0.75 2023-11-27 https://www.tamaraalbaitis.com/new-page-2 daily 0.75 2023-11-12 https://www.tamaraalbaitis.com/marchsf-product-development-brand-manager-tamara-macdonald-albaitis daily 0.75 2023-11-27 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/4aa8d7da-c5bb-480a-b7d1-5e062eaa99e0/Screenshot+2023-11-12+at+11.22.12+AM.png MARCHsf - Product Development and Brand Manager - Tamara Macdonald (Albaitis) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492971712327-C9841XIWRB4FJ0WR0COT/MARCHverheyden1.jpg MARCHsf - Product Development and Brand Manager - Tamara Macdonald (Albaitis) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/e11fe64c-3bcd-43b6-ad9e-a4d96805c108/Screenshot+2023-11-12+at+11.15.46+AM.jpg MARCHsf - Product Development and Brand Manager - Tamara Macdonald (Albaitis) https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525321233890-3IFNSRFT4MJYB13VQWE1/marchME.jpg MARCHsf - Product Development and Brand Manager - Tamara Macdonald (Albaitis) https://www.tamaraalbaitis.com/bodhi-tree-associate-creative-director-tamara-macdonald-albaitis daily 0.75 2023-11-15 https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/2efa368d-821c-48e6-b34e-a4b288e0654f/Screenshot+2023-11-12+at+4.22.23+PM.png Bodhi Tree - Associate Creative Director - Tamara Macdonald (Albaitis) https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1525360669352-XT10DE3DEDD6KYJA5W99/Screen+Shot+2018-05-03+at+11.01.24+AM.png Bodhi Tree - Associate Creative Director - Tamara Macdonald (Albaitis) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/1492971669077-ZLOGLMBQ66GFO4INDWQ6/BTfern1.jpg Bodhi Tree - Associate Creative Director - Tamara Macdonald (Albaitis) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57d5aab7be65946651a6fa82/27d78990-37ae-4585-9136-cf2d91cdcf8c/Screenshot+2023-11-12+at+4.01.32+PM.png Bodhi Tree - Associate Creative Director - Tamara Macdonald (Albaitis)